20 must-have AI Tools for digital marketing and small business growth in 2024

 

Let’s Start with the Top 5 Must-Have AI Tools;

1. HubSpot:

o Features: AI-powered CRM, marketing automation, sales automation, and customer service tools.

Benefits: Helps businesses streamline their marketing efforts, track customer interactions, and improve sales efficiency.

For more information -Go to the HubSpot website   

2. Hootsuite:

o Features: Social media management, scheduling, monitoring, and analytics.

o Benefits: Allows businesses to manage multiple social media accounts, schedule posts, and analyze performance all from one platform.

Visit the Hootsuite website 

3. Canva:

o Features: AI-driven design suggestions, templates, and branding tools.

Benefits: Empowers businesses to create professional-quality graphics and marketing materials quickly and easily.

Go to the Canva website   

 4. Mailchimp:

o Features: Email marketing, automation, customer journey builder, and AI-driven analytics.

Benefits: Enables businesses to create targeted email campaigns, automate customer journeys, and gain insights into email performance.

Visit the Mailchimp website  

5. Google Analytics:

o Features: Advanced analytics, machine learning insights, and integration with other Google services.

o Benefits: Provides deep insights into website traffic, user behaviour, and marketing campaign performance, helping businesses make data-driven decisions.

On a search engine or go to the Google Analytics website.  

Additional 15 AI Tools for Digital Marketing and Small Business Growth

6. ChatGPT (OpenAI):

o Features: Conversational AI for customer support, content creation, and more.

o Benefits: Enhances customer interaction through automated support and aids in generating content.

visit the OpenAI website  

7. Buffer:

o Features: Social media scheduling, analytics, and engagement tools.

o Benefits: Simplifies social media management and helps businesses maintain a consistent online presence.

For Buffer, you can go to the Buffer website  

8. Grammarly:

o Features: AI-driven writing assistant and grammar checker.

o Benefits: Ensures professional and error-free content across all business communications.

Visit the Grammarly website  

9. BuzzSumo:

o Features: Content discovery, influenced identification, and performance analytics.

o Benefits: Helps businesses identify trending content and key influencers to boost their marketing efforts.

Go to the BuzzSumo website 

10. Pardot (Salesforce):

o Features: B2B marketing automation, lead generation, and customer relationship management.

o Benefits: Streamlines lead nurturing and provides valuable insights into marketing effectiveness.

Visit the Pardot website

11. Ahrefs:

o Features: SEO tools, keyword research, and backlink analysis.

o Benefits: Aids businesses in improving their search engine rankings and driving organic traffic.

Go to the Ahrefs website  

12. Lumen5:

o Features: AI-powered video creation from text content.

o Benefits: Allows businesses to create engaging video content for social media and marketing campaigns.

Visit the Lumen5 website 

13. AdRoll:

o Features: Retargeting, display advertising, and email marketing.

o Benefits: Helps businesses reach their audience across multiple channels and improve ad campaign performance.

Looking for more about this AI tool, you can go to the AdRoll website 

14. Sprout Social:

o Features: Social media management, analytics, and reporting.

o Benefits: Provides comprehensive social media insights and streamlines management tasks.

Visit the Sprout Social website 

15. SemRush:

o Features: SEO, content marketing, competitor analysis, and PPC research.

o Benefits: Equips businesses with tools to optimize their online presence and outperform competitors.

For more information; you can visit the SemRush website 

16. Zapier:

o Features: Automation of workflows by connecting different apps and services.

o Benefits: Saves time by automating repetitive tasks and integrating various business tools.

Visit the Zapier website 

17. Hotjar:

o Features: Heatmaps, session recordings, and user feedback.

o Benefits: Offers insights into user behavior on websites, helping businesses optimize user experience.

Go to the Hotjar website 

18. ActiveCampaign:

o Features: Email marketing, automation, CRM, and sales automation.

o    Benefits: Provides a comprehensive suite of tools for managing customer relationships and automating marketing efforts.

Visit the ActiveCampaign website 

19. Drift:

o Features: Conversational marketing and sales platform with chatbots and AI.

o Benefits: Enhances lead generation and customer engagement through real-time conversations.

Go to the Drift website 

20. SurferSEO:

o Features: On-page SEO optimization, content planning, and audit tools.

o Benefits: Helps businesses create SEO-friendly content and improve their search engine rankings.

Visit the SurferSEO website. 

It should be noted that these technologies are only beneficial when used properly, and doing so will improve small business growth and digital marketing initiatives.

Enjoy your try! Kindly leave a comment below if this information is helpful.